Collaborate, don't compete
When the SSI pioneered the field of software sustainability in 2010, it was a relatively small organisation with a remit that spanned the entire UK research community of around 210,000. We made a strategic decision to adopt a highly collaborative approach towards other organisations entering the space. This strategy, which we characterise with the motto collaborate, don’t compete is now a core tenet of the SSI, and a major factor behind our remarkable success.